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Google Ads for Real Estate Agents
Getting Started and Overview
Intro (0:33)
Assumptions (1:01)
Budget (1:12)
Forced Lead Capture Site Example (1:13)
The Process of Driving Traffic to Generate Buyer Leads (2:16)
Creating Your Google Analytics and Ads Accounts
Setting Up Accounts and Goals (5:51)
Overview of Google Ads
Campaigns And Ad Groups Overview (2:38)
Quality Scores (7:42)
Devices (1:10)
Tracking
Keywords
Types of Keywords (8:12)
Negative Keyword Lists
Reviewing Search Terms (8:15)
Create Your First Campaign
Creating Your First Campaign, Ad Group, and Ad (10:32)
Add More Keywords (3:37)
Add More Ads (9:37)
Analyze and Maintain
Devices (1:10)
Keywords
Ads (4:13)
Teach online with
Assumptions
What we assume you already have:
A Google Ads account
A "forced sign-up" website such as RealGeeks
A desire to obtain buyer leads
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